PSU Insight

The Importance of "Running the Numbers"

In Conclusion....

By this point, I hope you recognize the importance of "running the numbers". Don't assume that the obvious answer is the correct answer — apply some basic arithmetic and check your assumptions before they cause you real problems!

Addition, subtraction, multiplication, division — simple concepts that, properly used, can lead to sometimes staggering conclusions. Whether you’re trying to decide on the pricing of a product or service, or the best way to market your resources, or simply where to spend your time and money, I hope that you appreciate that the “obvious” answer is oftentimes the wrong one… and that the only way to make an informed decision is to run the numbers.