PSU Insight

The Importance of "Running the Numbers"

Introduction to Running the Numbers

"Arithmetic? I want to be a speaker, not an accountant! What do I need arithmetic for?" said no successful speaker ever!

Whether you're calculating your profit (yea!) or your losses (boo!), your income (optional) or your expenses (unavoidable), or any other part of your business, you need basic arithmetic skills. But that's not what this focus is about.

The central idea behind this focus is simple but essential — the "obvious" answer is frequently wrong. And oftentimes the only way to determine whether the obvious answer is correct or horribly misleading is by "running the numbers"... preforming some basic arithmetic operations.

Jim Barber
signed Jim

Jim Barber
Creator of Pro Speaker U and the Finders Speakers Marketing Center, and Head Barber of one of the web's longest-running sites, The Barber Shop